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expert guidance private college admissions counselor Private Counseling

Do You Need A College Counselor? 7 Signs It’s Time To Get Help

The college admissions process has never been short on information. If anything, the challenge today is knowing what information actually matters. There is a lot of noise in this space, whether that is information coming from peers, friends of friends, or headlines and buzzwords online. Our job is to help you cut through that noise […]

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college admissions college list Insider Tips

Building the College List

With thousands of colleges to choose from in the United States, building a college list can feel overwhelming. Websites and marketing materials start to sound alike, rankings compete for your attention, and everyone seems to have an opinion about where you should apply. In our recent Building the College List webinar, we shared a more […]

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college rankings Insider Tips USNWR rankings

U.S. News College Rankings 2027: MIT Is No. 1, Princeton Drops

For the first time in fifteen years, Princeton has been dethroned as the top-ranked national university in U.S. News & World Report’s rankings (USNWR), ceding the No. 1 spot to MIT. Princeton now sits at No. 2, followed by Harvard at No. 3 and Yale at No. 4, while Stanford and Caltech tie for No. […]

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ACT SAT Standardized Testing

SAT vs. ACT: How to Choose and What Your Score Means

Every fall, our families often ask some version of the same question: “Should my student take the SAT or the ACT?” Colleges do not award extra credit for choosing the ‘harder’ test, and institutions such as Penn, Yale, and Stanford explicitly say they do not prefer one exam over the other. The real question is […]

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college essay College Essays Common Application Essay essay guidance expert guidance

Writing the College Essay: How Strong Essays Come Together

Every applicant faces the same narrow space: 650 words to show an admissions committee who they are, what matters to them, and what they might bring to a college campus. Then come the supplemental essays, shorter still, asking about everything from academic interests to why a particular school is the right match. Students hear a […]

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